AI STRATEGY & REVENUE ADVISORY

Your sales team knows your product. Does your leadership team know where AI creates value?

We help B2B technology companies sell AI to the C-suite using quantified business value — and help leadership teams set AI strategy, prioritize investments, and execute the change required to make it stick.

$1B+
P&L Leadership

30+
Years Experience

8,000+
Sales Leaders Trained

48
Countries Delivered

TRUSTED BY LEADERS AT

IBM  ·  Cisco  ·  Kyndryl  ·  SAS  ·  Rockwell  ·  Deloitte  ·  Google  ·  AWS  ·  Snowflake

We solve both sides of the AI challenge

TWO PRACTICES, ONE PARTNER

Most companies need help selling AI and deploying it. These problems are connected.


AI-enabled revenue advisory

Help your sales team sell AI solutions to the
C-suite using quantified business value, not product features.

Value selling workshops‍ ‍Fractional CRO
Enablement programs‍ ‍AI sales methodology


AI strategy & execution advisory

Help your leadership team decide where AI creates value, what to fund first, and how to manage the change.

AI opportunity assessment‍ ‍Investment prioritization
Change management‍ ‍Execution roadmap

Not another AI consultancy. An operator who's been through it.

WHY THIS IS DIFFERENT

Five industry disruptions. Same job every time: figure out where the value is, build the case, and make the revenue happen.

Strategy pedigree

McKinsey executive development program. Partner at DXC/CSC. Consulting leadership at HP Enterprise.

Sales enablement at scale

8,000+ reps trained across 48 countries. IBM, Cisco, SAS, Deloitte, Google, AWS, Snowflake.

Operating experience

$1B business unit P&L. $200M division with 800 employees. Restructured and scaled through disruption.

AI-native methodology

Purpose-built frameworks embedding AI into selling, research, and operations — not bolted on as an afterthought.

Five disruptions. Same playbook.

THE PATTERN